About Us
CCDI Research Group specializes in design and innovation, with a focus on UX, service design, system design, and entrepreneurship. Key research areas include design patterns, digital transformation, smart tourism, and inclusive design for diverse populations. CCDI employs social construction and socio-technical approaches, emphasizing customer-centered methodologies. Its mission is to drive digital innovation with a customer focus, aiming to create inclusive, mature technological solutions that seamlessly integrate into daily life. CCDI is guided by data-driven design principles and committed to envisioning a superior technological future through human-centric innovation.
Our Team
Dr Jaehyun Park
Associate Professor
As a socio-technical researcher, Dr Park’s research interests are condensed into three genres as interdisciplinary studies: (1) UX & Service Design, Entrepreneurship, and Design Thinking; (2) Smart Tourism, Smart Cities, and Smart Work; and (3) Digital Innovation.
His research highlights exploring new interpretations of products, systems, and services, especially as they relate to the issue of human enterprise in design, innovation, and technology research. For successful business-design solutions, he believes that the most critical issue is to identify emerging relationships among business, design, and technology, and the human-centred approach is the core for successful design and innovations.
Based on this belief, his research has conducted diverse interdisciplinary research and teaching to deliver the values of the customer-centered design and innovation (CCDI) in information systems, design, and tourism & hospitality.
Jennifer Fan ZHANG
Ph.D. Student (Sept. 2023-Present)
BEng in Environmental Design
Dalian University of Technology, China
MDes in Architecture & Environmental Design
Dalian University of Technology, China
Research Interest: Service Design, HCI, HRI (Human-Computer interaction), Ergonomics, Healthy Buildings
Sanqi Yang
Ph.D. Student (Sept. 2024-Present)
BA in Graphic Arts
University of Southampton, UK
MDes in Smart Service Design
the Hong Kong Polytechnic University, Hong Kong, China
Projects:
Toward Smart Tourism Design: Two Studies by a Human-centered Design / Dancing with Design Features of Service Robots for an Aging Population: A Cross-Cultural Design-Engineering Study / Book Writing Project
Research Interest: UX & Service Design, Digital Innovation & Service Robot, Service Ecosystem, Future Wellbeing
Yueru Chen
Part-time Research Assistant
BEng in Industrial Design
Tianjin University, China
MDes in Intelligent System Design
the Hong Kong Polytechnic University, Hong Kong, China
Project: Dancing with Design Features of Service Robots for an Aging Population: A Cross-Cultural Design-Engineering Study
Research Interest: HCI, UX, XR, System Design, Tangible Interaction, E-learning
Leung HokSze
Part-time Research Assistant
BA in Product Design
the Hong Kong Polytechnic University, Hong Kong, China
MDes in Smart Service Design
the Hong Kong Polytechnic University, Hong Kong, China
Project: Toward Smart Tourism Design: Two Studies by a Human-centered Design / Dancing with Design Features of Service Robots for an Aging Population: A Cross-Cultural Design-Engineering Study
Research Interest: Product Design, Service Design, UX, Digital Innovation
Nancy Zihan YU
Part-time Research Assistant
BA in Innovation Design
Central Academy of Fine Arts
MDes in Smart Service Design
the Hong Kong Polytechnic University, Hong Kong, China
Project: Dancing with Design Features of Service Robots for an Aging Population: A Cross-Cultural Design-Engineering Study
Research Interest: Service Design, Product Experience Design
Kanglan LIU
Part-time Research Assistant
BA in Product Design
Technological and Higher Education Institute of Hong Kong (THEi), Hong Kong, China
MDes in Innovative Business Design
the Hong Kong Polytechnic University, Hong Kong, China
Project: Toward Smart Tourism Design: Two Studies by a Human-centered Design / Dancing with Design Features of Service Robots for an Aging Population: A Cross-Cultural Design-Engineering Study
Research Interest: Product Design, UX & Service Design
Alums
Lei Tang
Part-time Research Assistant
BEng in Water Supply and Drainage Science and Engineering
Beijing Forestry University, China
MDes in Smart Service Design
the Hong Kong Polytechnic University, Hong Kong, China
Zhengxi Chen
Part-time Research Assistant
BEng in Automotive Engineering
Wuhan University of Technology, China
MDes in Smart Service Design
Hong Kong Polytechnic University, Hong Kong, China
Xinyue Zhang
Part-time Research Assistant
BA in Landscape Architecture
Southwest University, China
MDes in Transitional Environments Design
Hong Kong Polytechnic University, Hong Kong, China
Ho ShuiHam
Part-time Research Assistant
BA in Product Design
the Hong Kong Polytechnic University, Hong Kong, China
MDes in Smart Service Design
the Hong Kong Polytechnic University, Hong Kong, China
Publication
2024
[J] Lee, S., Chang, Y., Park, J. H., Chong, A., & Yin, Q. (2024). How Representational Fidelity Affects Sociability and Cyber Self-engagement in the Metaverse. Internet Research. (IF=5.9; JCR Q1)
[J] Park, J., Lee, S., Chang, Y., & Han, H. J. (2024). Designer's attitude: The forms of designer's interactions with customers in the design‐led innovation process. Creativity and Innovation Management, 33(2), 213-233. (IF=3.7; JCR Q2)
[J] Nam, S., & Park, J. H. (2024). 장애인과 첨단기술: AI 로의 이행 (People with Disabilities and Advanced Technology: Transition to AI). 한국장애인복지학 (Journal of Disability and Welfare).
[C] Chang, Y., Li, Z., Lee, S., Park, J., & Yun, H. (2024). Exploring Human-AI Companion Dynamics: The Interplay Between Chatbots and Users.
2023
[C] Park, J. H. (2023). 외국에서 구직활동은 더욱 어렵다, 유학생의 취업을 돕고 한국에서 더 나은 직장생활을 할 수 없을까? (It is more difficult to find a job in a foreign country, can't we help international students get a job and have a better working life in Korea?).
[C] Park, J. H. (2023). 텍스트 마이닝과 디자인 씽킹 접근법을 활용한 한국 애완동물 병원 서비스 개선에 관한 연구 (A Study on the Improvement of Korean Pet Hospital Service using Text Mining and Design Thinking Approach).
[C] Park, J. H. (2023). Travel with Serendipity: Flexible Travel Itinerary Application for Tourist Users by Design Thinking Approach.
[C] Ogushi, Y., Park, K., Lee, K. P., & Park, J. H. (2023). Accessibility As A Dilemma Of The Modern Heritage Site Management: A Case Of Nagoya Castle In Japan.
[J] Hyun, Y., Park, J., Kamioka, T., & Chang, Y. (2023). Organizational agility enabled by big data analytics: information systems capabilities view. Journal of Enterprise Information Management, 36(4), 1032-1055. (IF=7.4; JCR Q1)
[J] Bening, S. A., Dachyar, M., Pratama, N. R., Park, J., & Chang, Y. (2023). E-Commerce technologies adoption strategy selection in Indonesian SMEs using the decision-makers, technological, organizational and environmental (DTOE) framework. Sustainability, 15(12), 9361. (IF=3.3; JCR Q2)
[J] Hlee, S., Park, J., Park, H., Koo, C., & Chang, Y. (2023). Understanding customer's meaningful engagement with AI-powered service robots. Information Technology & People, 36(3), 1020-1047. (IF=4.9; JCR Q1)
[J] Chang, Y., Lee, O. K. D., Park, J., & Ham, J. (2023). Guest editorial: The role of digital technologies in new normal: the emergence of contactless digital technologies and services. Internet Research, 33(1), 208-218. (IF=5.9; JCR Q1)
[C] Ogushi, Y., Park, J., & Chang, Y. (2023, January). Value Creation through Avatar Robots: The case study of DAWN ver. β “an alter ego robot café. In Abstracts of Annual Conference of Japan Society for Management Information Annual Conference of Japan Society for Management Information 2022 (pp. 179-182). THE JAPAN SOCIETY FOR MANAGEMENT INFORMATION (JASMIN).
[J] Koo, C., Park, J., & Hunter, W. C. (2023). Smart Tourism Design: A Semiotic Affordances Approach. Journal of Smart Tourism, 3(2), 15-21.
2022
[J] Hyun, Y., Hlee, S., Park, J., & Chang, Y. (2022). Discovering meaningful engagement through interaction between customers and service robots. The Service Industries Journal, 42(13-14), 973-1000. (IF=7.4; JCR Q1)
[J] Mostafa, N. A., Grida, M., Park, J., & Ramadan, H. S. (2022). A sustainable user-centered application for residential energy consumption saving. Sustainable Energy Technologies and Assessments, 53, 102754. (IF=7.1; JCR Q1)
[J] Kodaka, A., Leelawat, N., Watanabe, K., Park, J., Tang, J., Ino, E., & Kohtake, N. (2022). Industrial area business continuity management exercise: An experimental validation for flood in Thailand. Journal of Disaster Research, 17(6), 853-860. (IF=0.7; JCR Q4)
[J] Ryu, S., Yun, H., Park, J., & Chang, Y. (2022). 메타버스 개념 및 현황에 대한 논의와 향후 연구 방향 제안 (Discussion on Concept and Status quo of Metaverse and suggestions on future research directions). 지식경영연구 (Knowledge management Research), 23(2), 1-13.
[J] Mostafa, N., Park, J., Ramaprasad, A., & Chang, Y. (2022). Patterns of Reflexive Co-Creation between Designers and Users in the Innovation Process: An Ontological Analysis.
[C] Ogushi, Y., Park, J., Hyun, Y., & Chang, Y. (2022). Heterogeneous Design Features of the Service Robot: A Comparison Case Study by a Socio-Technical Perspective.
2021
[C] Chung, S., Park, J., & Chang, L. Y. (2021, December). Discovering UX Designer’s Boundary Spanning Capabilities in the Design Innovation Process. In Congress of the International Association of Societies of Design Research (pp. 73-80). Singapore: Springer Nature Singapore.
[C] Hyun, Y., & Park, J. (2021). When My OriHime Went to Work: Representational Fidelities of a Tele-Operated Robot. 한국경영정보학회 정기 학술대회 (Korea Management Information Society Regular Conference), 304-309.
[J] Kodaka, A., Leelawat, N., Ino, E., Tang, J., Park, J., & Kohtake, N. (2021, September). The Impact of Employee Behavior on Business Continuity at an Industrial Complex. In 2021 IEEE International Symposium on Systems Engineering (ISSE) (pp. 1-6). IEEE.
[J] Azab, A., Park, J., & Mostafa, N. A. (2021). Smart mobile application for short-haul cargo transportation. Logistics, 5(2), 36.
[J] Nyaboro, J., Park, K., & Park, J. (2021). M-Tour: a new socio-technological design application for destination competitiveness in Egypt. Industrial Management & Data Systems, 121(6), 1152-1166. (IF=4.2; JCR Q1)
[J] Park, J., Ogushi, Y., & Park, K. (2021). Seasonal nomadic visitors in Tokyo, Japan: a smart travel design perspective using Burke’s narrative framework. Asia Pacific Journal of Tourism Research, 26(4), 385-395. (IF=4.3; JCR Q1)
Research
Dancing with Design Features of Service Robots for an Ageing Population: A Cross-Cultural Design-Engineering Study
2023-2026
- Grant for World Leading Research Project HK$ 1,203,180
- Role: Principal investigator (PI)
Discovering Different Types of Customer-centered Value Creations in the Digital Innovation Process
2021-2024
- Grant for Scientific Research JSPS 7,160,000 Yen
- Role: Principal investigator (PI)
Innovator’s Dilemmas: A Case of Design-driven Entrepreneurship
2020-2022
- Grant for Nomura Management School 1,000,000 Yen
- Role: Principal investigator (PI)
Dancing with Data: Patterns of Digital Innovations
2017-2020
- Grant for Scientific Research JSPS 4,420,000 Yen
- Role: Principal investigator (PI) as an Individual Research
Protocols of Designer-User Interaction
2014-2017
- Grant for Scientific Research JSPS 3,510,000 Yen
- Role: Principal investigator (PI) as an Individual Research
Collaborations
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